About TMMPDX
Thoroughly Modern Marketing provides in-depth coverage on what’s happening in the modern marketing world. TMMPDX is an excellent resource for business owners looking for DIY marketing advice and for marketing professionals seeking cutting-edge industry information. Thoroughly Modern Marketing is a collaboration between 3 Portland marketing professionals, each with a unique perspective, considerable experience, and extensive knowledge about the latest online marketing techniques. Meet the TMMPDX team:
Lisa Peyton is one of the top digital marketers in the Pacific Northwest, serving as Executive Editor for Portland’s Internet marketing resource TMMPDX.COM. She has created and implemented digital strategies for companies such as Toyota, Intel, Power Rangers and Lightspeed Systems. Lisa was a pioneer in the social media industry, capitalizing on the power of social media to increase her clients’ online visibility and overall marketing efforts. Lisa specializes in comprehensive digital strategies including social media strategy and development, search engine optimization, paid social media advertising, social media monitoring and social media training and consulting.
Lisa was also an early Twitter user and has launched several successful Twitter campaigns. She was nominated for a SoMe Award for the work she did for West Cafe, helping the struggling restaurant keep it’s doors open during the recession. Lisa was also recognized for her portrayal of Mad Men character Bobbie Barrett on Twitter. Tweeting as the hit TV show’s notorious vixen – along with Peggy Olson, Don Draper and Jimmy Barrett – garnered national attention and a SAMMY Award Nomination.
Contact: lisa@tmmpdx.com
Google+: gplus.to/LisaPeyton
Twitter: @LisaPeyton
LinkedIn: http://www.linkedin.com/in/lisapeyton
Web: http://www.lisapeyton.com/
Second Life: Avarie Parker
Jennifer Peck, Director of Business Strategy and Organizational Development for
TMMPDX.COM offers today’s digital marketers nearly 15 years of marketing, sales and management expertise. She is currently Director of Outbound Programs at AFS Intercultural Programs, USA, where she pioneered email marketing, website content enhancements and social media strategies. She currently integrates digital and traditional marketing into program operations. Jennifer understands the challenges and opportunities of today’s in-house marketer including proving ROI to sell digital marketing internally, staying abreast of the latest online trends and tools, and most importantly, creating a multi-channel user experience for customer acquisition, conversion and retention. Jennifer is a resource for non-profits, private sector companies, small businesses and marketing agencies which are using online marketing and organizational development to drive success. Jennifer brings a breadth and depth of expertise in developing high achieving teams through hiring and training, project management, as well as facilitation and training. Jennifer is also the project manager for the 2012 SoMe Awards, Portland’s social media awards.
Contact: jen@tmmpdx.com
Twitter: @jenpeck76
LinkedIn: www.linkedin.com/in/jenniferpeck
Daniela Araujo has over 5 years of experience in the online marketing industry. Her online marketing experience covers a broad spectrum of small to enterprise level businesses: from education and technology to tourism, real estate, automotive, financial and e-commerce. Daniela currently works as a Paid Search contractor at White Horse, an advertising agency in Portland, OR. She also works as an Internet Marketing freelancer specialized in Paid and Organic Internet Marketing Strategies. She got her start as a Jr. Account Manager at ValueClick Media in 2005, managing and optimizing display ads campaigns. She also worked as a Paid Search Account Manager at LessonPlanet.com and as a Search Strategist at EngineWorks Inc. Daniela’s resume can be viewed at her website; http://danielaaraujo.com/resume/.
Contact: daniela@tmmpdx.com
LinkedIn: http://www.linkedin.com/in/danielaaraujo
Amanda Bernard has over 6 years of experience in multimedia marketing and advertising including online marketing and traditional media. As co-owner of a graphic design studio in Los Angeles, Amanda oversaw all marketing and advertising for the studio. She then headed to the East Coast to join an advertising and PR agency as Media Manager, where her role was to develop and implement multimedia advertising strategies and work closely with media representatives to negotiate advertising contracts for clients. But Amanda was again drawn to the West Coast and she was immediately hired as a Paid Search & SEO Account Manager at a search engine marketing agency in Portland, Oregon, where she solely managed all aspects of PPC & SEO campaigns for some of the agency’s top clients. Amanda has since moved on to working as a full-time freelancer and she is currently growing her own search engine marketing client base as well as partnering with other agencies to provide internet marketing services. Amanda is passionate about search engine marketing, search engine optimization, social media marketing, and developing cutting-edge marketing strategies across multimedia platforms.
Contact: amanda@tmmpdx.com
Twitter: @amandabernard
LinkedIn: http://www.linkedin.com/in/abernard
Kelly Fitzgerald recently completed the Digital Marketing Strategies Certificate
program through the Professional Development Center at Portland State
University. Her digital marketing skills augment her 10 years combined
experience in sales and finance. Kelly started her career as a financial analyst
working at Tektronix and Nike. She then applied her analytical background to
selling financial planning and budgeting software for a local software company.
Kelly’s background gives her a unique perspective on the digital marketing
landscape. Her analytical skills are a great fit for tracking the return on
investment (ROI) for various digital marketing initiatives. Over the years, Kelly
has given 100’s of presentations in both training environments and sales roles.
She is very comfortable addressing client’s needs and providing information to
clients in a concise format.
As an Associate Editor at TMMPDX, Kelly is looking forward to reporting
current events in the Pacific Northwest and networking with industry experts. In
addition to her role at Thoroughly Modern Marketing, Kelly is also a Digital Marketing
Consultant. She specializes in search engine marketing, website optimization
and social media strategy.
Contact: kellyfitz@tmmpdx.com
Twitter: @iKellyFitz
Linkedin: http://www.linkedin.com/in/ikellyfitz
