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How Articulating Your Brand Creates Super-Fuel for Social Media

| October 30, 2013 | 0 Comments
How Articulating Your Brand Creates Super-Fuel for Social Media

  If an organization has a well-defined brand—not just a logo design and color scheme—they have a heck of a lot of fuel for social media, blogging, search engine optimization, public relations, and word-of-mouth. A logo, by itself, doesn’t go so far in these increasingly important and mission-critical channels that are all about messaging, targeting, […]

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http://www.tmmpdx.com/wp-content/uploads/2013/10/rocket-fuel-social-media-150x150.jpg Jason Halstead Brand StrategyRecruit 101Social Media MarketingSpecial Agent IntermediatetmmBosleytmmCharlietmmJilltmmKellyTMMPDXtmmSabrinaVeteran Advanced ,

  If an organization has a well-defined brand—not just a logo design and color scheme—they have a heck of a lot of fuel for social media, blogging, search engine optimization, public relations, and word-of-mouth. A logo, by itself, doesn’t go so far in these increasingly important and mission-critical channels that are all about messaging, targeting, […]

Leaping, trusting, and breaking the internet: Lessons in being an entrepreneur

| September 18, 2013 | 0 Comments
Leaping, trusting, and breaking the internet: Lessons in being an entrepreneur

After 27 different jobs and over 20 years of working for other people, I recently opened my own business. I am still getting used to the moniker of entrepreneur or founder, and instead feel like crazy, lucky bastard may be a better title. Having just burned out in the nonprofit world and looking for change […]

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http://www.tmmpdx.com/wp-content/uploads/2013/08/climb-173_640-150x150.jpg Eli Madrone Brand StrategyBrandingDigital MarketingModern Marketing BuzzRecruit 101Social MediatmmBosleytmmCharlietmmJilltmmKellytmmSabrina ,

After 27 different jobs and over 20 years of working for other people, I recently opened my own business. I am still getting used to the moniker of entrepreneur or founder, and instead feel like crazy, lucky bastard may be a better title. Having just burned out in the nonprofit world and looking for change […]

The Website is the New Brand Strategy

| August 28, 2013
The Website is the New Brand Strategy

by Judy Asman As digital marketers or small business owners, it’s very easy to skip over key foundational steps and jump into website development when all we can think about is growing our businesses. Considering how quickly businesses are moving and shaking on the Internet, it’s tempting to get caught up in the rapid pace […]

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http://www.tmmpdx.com/wp-content/uploads/2013/08/neumeier_quote-150x150.jpg Judy Asman Brand StrategyBrandingDigital MarketingModern Marketing BuzztmmBosleytmmCharlietmmJilltmmKellyTMMPDXtmmSabrina ,

by Judy Asman As digital marketers or small business owners, it’s very easy to skip over key foundational steps and jump into website development when all we can think about is growing our businesses. Considering how quickly businesses are moving and shaking on the Internet, it’s tempting to get caught up in the rapid pace […]