<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd"
>

<channel>
	<title>Thoroughly Modern Marketing&#187; Social Media Case Study</title>
	<atom:link href="http://www.tmmpdx.com/category/social-media-case-study/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.tmmpdx.com</link>
	<description>Portland Oregon's Resource for Internet Marketing</description>
	<pubDate>Thu, 02 Sep 2010 17:10:37 +0000</pubDate>
	<generator>http://wordpress.org/?v=2.7</generator>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<!-- podcast_generator="Blubrry Powerpress/0.6.5" -->
	<itunes:summary>TMMPDX.COM or Thoroughly Modern Marketing presents information on internet marketing, social media marketing, marketing innovators and new tips and techniques. </itunes:summary>
		<itunes:author>TMMPDX.COM</itunes:author>
	<itunes:explicit>no</itunes:explicit>
	<itunes:image href="http://www.tmmpdx.com/images/logoitunes.jpg" />
	<itunes:owner>
		<itunes:name>TMMPDX.COM</itunes:name>
		<itunes:email>lisa@tmmpdx.com</itunes:email>
	</itunes:owner>
	<managingEditor>lisa@tmmpdx.com (TMMPDX.COM)</managingEditor>
	<itunes:subtitle>TMMPDX.COM Marketing Podcast Series</itunes:subtitle>
	<itunes:keywords>internet marketing, social media marketing, portland marketing, portland internet marketing</itunes:keywords>
	<image>
		<title>Thoroughly Modern Marketing</title>
		<url>http://www.tmmpdx.com/wp-content/plugins/powerpress/rss_default.jpg</url>
		<link>http://www.tmmpdx.com</link>
	</image>
	<itunes:category text="Business">
		<itunes:category text="Management &#038; Marketing" />
		<itunes:category text="Careers" />
	</itunes:category>
	<itunes:category text="Technology" />
		<item>
		<title>&#8220;Design-Your-Own&#8221; Companies Join Forces For Facebook Ad Campaign</title>
		<link>http://www.tmmpdx.com/design-your-own-companies-join-forces-for-facebook-ad-campaign/</link>
		<comments>http://www.tmmpdx.com/design-your-own-companies-join-forces-for-facebook-ad-campaign/#comments</comments>
		<pubDate>Wed, 25 Aug 2010 16:49:28 +0000</pubDate>
		<dc:creator>Amanda Bernard</dc:creator>
		
		<category><![CDATA[PPC Advertising]]></category>

		<category><![CDATA[Portland Internet Marketing]]></category>

		<category><![CDATA[Social Media Case Study]]></category>

		<category><![CDATA[TMMPDX Portland Marketing Innovators]]></category>

		<category><![CDATA[portland social media]]></category>

		<category><![CDATA[facebook advertising]]></category>

		<category><![CDATA[facebook for business]]></category>

		<category><![CDATA[ppc]]></category>

		<category><![CDATA[PPC branded campaign]]></category>

		<category><![CDATA[social media marketing]]></category>

		<guid isPermaLink="false">http://www.tmmpdx.com/?p=2648</guid>
		<description><![CDATA[Portland-based GemKitty, a design-your-own gemstone jewelry website, was asked to join 23 other co-creation companies in a coordinated Facebook campaign to create awareness about the mass customization industry. This movement, dubbed &#8220;Mass Customization Friday&#8221;, took place on August 6th with all 24 design-your-own companies advertising on Facebook in an organized fashion. Arwa Jumkawala, GemKitty&#8217;s owner [...]]]></description>
		<wfw:commentRss>http://www.tmmpdx.com/design-your-own-companies-join-forces-for-facebook-ad-campaign/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Social Media Award Finalists: SoMe Awards 2010 Honors Portland Social Media Professionals</title>
		<link>http://www.tmmpdx.com/social-media-award-finalists-some-awards-2010-honors-portland-social-media-professionals/</link>
		<comments>http://www.tmmpdx.com/social-media-award-finalists-some-awards-2010-honors-portland-social-media-professionals/#comments</comments>
		<pubDate>Tue, 04 May 2010 15:22:05 +0000</pubDate>
		<dc:creator>Lisa Peyton</dc:creator>
		
		<category><![CDATA[Portland Internet Marketing]]></category>

		<category><![CDATA[Portland Marketing Events]]></category>

		<category><![CDATA[Social Media Awards]]></category>

		<category><![CDATA[Social Media Case Study]]></category>

		<category><![CDATA[Social Media Management]]></category>

		<category><![CDATA[portland social media]]></category>

		<category><![CDATA[SoMe Award Finalists 2010]]></category>

		<category><![CDATA[TMMPDX]]></category>

		<guid isPermaLink="false">http://www.tmmpdx.com/?p=2438</guid>
		<description><![CDATA[Thursday May 6th, Portland will play host to the SoMe Awards. In it&#8217;s second year the event honors top social media professionals by rewarding some of the best work from 2009.
All are invited to the reception taking place at the Multnomah Athletic Club, Thursday May 6th at 7pm. Tickets are just $20 in advance, $25 [...]]]></description>
		<wfw:commentRss>http://www.tmmpdx.com/social-media-award-finalists-some-awards-2010-honors-portland-social-media-professionals/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Innotech eMarketing Summit Speaker Preview: Southwest Airlines&#8217; Lindsey Reynolds</title>
		<link>http://www.tmmpdx.com/innotech-emarketing-summit-speaker-preview-southwest-airlines-lindsey-reynolds/</link>
		<comments>http://www.tmmpdx.com/innotech-emarketing-summit-speaker-preview-southwest-airlines-lindsey-reynolds/#comments</comments>
		<pubDate>Fri, 30 Apr 2010 14:55:33 +0000</pubDate>
		<dc:creator>Amanda Bernard</dc:creator>
		
		<category><![CDATA[Online Reputation Management]]></category>

		<category><![CDATA[Oregon Marketing Events]]></category>

		<category><![CDATA[Portland Marketing Events]]></category>

		<category><![CDATA[Social Media Case Study]]></category>

		<category><![CDATA[Social Media Management]]></category>

		<category><![CDATA[Social Media Tools]]></category>

		<category><![CDATA[TMMPDX]]></category>

		<category><![CDATA[Viral Marketing]]></category>

		<category><![CDATA[portland social media]]></category>

		<category><![CDATA[innotech]]></category>

		<category><![CDATA[Lindsey Reynolds]]></category>

		<category><![CDATA[portland social media events]]></category>

		<guid isPermaLink="false">http://www.tmmpdx.com/?p=2420</guid>
		<description><![CDATA[Southwest Airlines expertly uses blogging, Facebook, Twitter, YouTube, podcasts, flickr, LinkedIn, and more to communicate and connect with their customers every day. Southwest has also become a model for how to successfully use social media to address potentially harmful feedback from customers. If fact, many social media marketers and business owners have closely examined the [...]]]></description>
		<wfw:commentRss>http://www.tmmpdx.com/innotech-emarketing-summit-speaker-preview-southwest-airlines-lindsey-reynolds/feed/</wfw:commentRss>
		</item>
		<item>
		<title>TMMPDX Portland Marketing Innovator: Director of Digital Strategy, Daniel Wood</title>
		<link>http://www.tmmpdx.com/tmmpdx-portland-marketing-innovator-daniel-wood/</link>
		<comments>http://www.tmmpdx.com/tmmpdx-portland-marketing-innovator-daniel-wood/#comments</comments>
		<pubDate>Wed, 17 Mar 2010 15:53:41 +0000</pubDate>
		<dc:creator>daniela</dc:creator>
		
		<category><![CDATA[Portland Internet Marketing]]></category>

		<category><![CDATA[Social Media Case Study]]></category>

		<category><![CDATA[TMMPDX Portland Marketing Innovators]]></category>

		<category><![CDATA[portland social media]]></category>

		<category><![CDATA[Daniel Wood]]></category>

		<category><![CDATA[TMMPDX Marketing Innovators]]></category>

		<guid isPermaLink="false">http://www.tmmpdx.com/?p=2285</guid>
		<description><![CDATA[
Daniel T. Wood, @dtwood on Twitter, is Director of Digital Strategy at portland interactive agency PMSI.  He has spent the last decade in Portland building brands and developing communication strategies for high tech accounts including Intel, SHARP, Microsoft, LANDesk, JPMorgan Chase and Symantec. Also, he has worked as the CMO for video-game developer responDESIGN.  Daniel [...]]]></description>
		<wfw:commentRss>http://www.tmmpdx.com/tmmpdx-portland-marketing-innovator-daniel-wood/feed/</wfw:commentRss>
		</item>
		<item>
		<title>SoMe Awards Finalist: The Local Restaurant That Could</title>
		<link>http://www.tmmpdx.com/some-awards-finalist-the-local-restaurant-that-could/</link>
		<comments>http://www.tmmpdx.com/some-awards-finalist-the-local-restaurant-that-could/#comments</comments>
		<pubDate>Sat, 25 Apr 2009 20:36:07 +0000</pubDate>
		<dc:creator>Lisa Peyton</dc:creator>
		
		<category><![CDATA[Blog Creation]]></category>

		<category><![CDATA[Social Media Case Study]]></category>

		<category><![CDATA[Viral Marketing]]></category>

		<guid isPermaLink="false">http://www.tmmpdx.com/?p=978</guid>
		<description><![CDATA[Company: West Cafe
Social Media Marketing Team: Lisa Peyton from TMMPDX.COM and Carri Bugbee
Campaign Length: Six months, September 2008 - March 2009
Result: Up to a 34% Increase in Overall Restaurant Sales
SoMe Award Finalist 2009
The Challenge
The economic recession hit Portland small business owners hard in late summer and early autumn of 2008. Those offering “luxury” products or [...]]]></description>
		<wfw:commentRss>http://www.tmmpdx.com/some-awards-finalist-the-local-restaurant-that-could/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Social Media Case Study: Virtual Job Candy</title>
		<link>http://www.tmmpdx.com/social-media-case-study-virtual-job-candy/</link>
		<comments>http://www.tmmpdx.com/social-media-case-study-virtual-job-candy/#comments</comments>
		<pubDate>Thu, 08 Jan 2009 15:14:37 +0000</pubDate>
		<dc:creator>Lisa Peyton</dc:creator>
		
		<category><![CDATA[Blog Creation]]></category>

		<category><![CDATA[Social Media Case Study]]></category>

		<category><![CDATA[Viral Marketing]]></category>

		<category><![CDATA[Web Marketing 3.0]]></category>

		<guid isPermaLink="false">http://www.tmmpdx.com/?p=715</guid>
		<description><![CDATA[Company: Virtual Job Candy
Marketing Strategist: Lisa Peyton from TMMPDX.COM
Campaign Duration: 6 months, June 2008 - December 31, 2008
Results: 20X increase in web traffic and overall increase in site registrations.
The Challenge
Virtual Job Candy is an online full-service job board for virtual world employers. Virtual world developers such as Kaneva, Vivaty and The Electric Sheep Company were [...]]]></description>
		<wfw:commentRss>http://www.tmmpdx.com/social-media-case-study-virtual-job-candy/feed/</wfw:commentRss>
		</item>
	</channel>
</rss>

