Don’t miss SearchFest 2014!

| February 20, 2014
Kent-Lewis

Portland’s own Kent Lewis, president of Anvil Media, co-founded SearchFest in 2005.

Looking to hone your skills, grow your network and stay on top of the dynamic world of search marketing? SearchFest is your chance to do it all! The event, at Portland’s Governor Hotel on Friday, February 28, is a great experience at an amazing price. SearchFest even offers a special deal for TMM readers! Enter the promo code TMMPDX and you’ll save $50 on event registration.

Anvil Media President Kent Lewis helped create SearchFest in 2005 as a way to bring the best minds in the search marketing business to Portland.

“I’ve been in the SEM industry since 1996, and I was consistently frustrated by the quality of content at industry events as well as the inconvenience and cost of travel,” he says. “Back in 2004, I was part of a technology group called Internet Professionals Network (IPN).

Several IPN associates and I decided to host a search engine marketing-focused event in Portland that addressed our frustrations.”

The original event’s all-volunteer organizing crew consisted of IPN members and other industry peers. It was a success and plans were laid for the future. The group took a year off to form SEMpdx and the new trade organization took the event over from there.

Since then, SearchFest has grown organically, both in size and credibility. As the caliber of speakers increased, so did the number of attendees.

“As we gained momentum, we were able to secure larger sponsors and reinvest in future events,” Kent explains. “Rand Fishkin of Moz fame was one of our first keynotes. It was also his very first conference keynote. We built on our success from there.”

Looking back, Kent remembers a major milestone … landing Danny Sullivan as keynote speaker at SearchFest.

“When we first formed SEMpdx, one of my personal goals was to get Danny to keynote at SearchFest,” Kent says. “He initially told me he had no reason to stop by Portland to speak. Only three years later, he was our keynote speaker. Since then, we’ve had other high profile brands and personalities speak, but Danny has always been my favorite.”

Another favorite speaker is Marty Weintraub, who cut his teeth as a conference speaker at SearchFest and managed to offend a handful of attendees with his irreverent style. Since then he has refined that style a bit, and it has become his trademark.

The magic of SearchFest is its ability to draw world-famous search marketers as presenters, while maintaining an intimate, inclusive feel. The event is run by the nonprofit group SEMpdx, and remains just a fraction of the cost of other national events.

This year, Kent is looking forward to a number of sessions, including “Using Video to Build Your Brand,” “Trending Visual with Instagram, Pinterest & Twitter,” “Big Ideas for Big (and Little) Data” and “Link Building.”

Don’t miss your chance to learn all of this and more at SearchFest this year! Tickets are going fast. Get yours now.

Tags: , , , , , , ,

Category: Digital Marketing, Marketing Events, Portland Marketing Events, Portland Marketing Innovators Podcast Series, TMMPDX

Comments are closed.

http://www.tmmpdx.com/wp-content/uploads/2014/02/Kent-Lewis1-150x150.png Amber Young Digital MarketingMarketing EventsPortland Marketing EventsPortland Marketing Innovators Podcast SeriesTMMPDX ,,,,,,,
Kent-Lewis

Portland’s own Kent Lewis, president of Anvil Media, co-founded SearchFest in 2005.

Looking to hone your skills, grow your network and stay on top of the dynamic world of search marketing? SearchFest is your chance to do it all! The event, at Portland’s Governor Hotel on Friday, February 28, is a great experience at an amazing price. SearchFest even offers a special deal for TMM readers! Enter the promo code TMMPDX and you’ll save $50 on event registration.

Anvil Media President Kent Lewis helped create SearchFest in 2005 as a way to bring the best minds in the search marketing business to Portland.

“I’ve been in the SEM industry since 1996, and I was consistently frustrated by the quality of content at industry events as well as the inconvenience and cost of travel,” he says. “Back in 2004, I was part of a technology group called Internet Professionals Network (IPN).

Several IPN associates and I decided to host a search engine marketing-focused event in Portland that addressed our frustrations.”

The original event’s all-volunteer organizing crew consisted of IPN members and other industry peers. It was a success and plans were laid for the future. The group took a year off to form SEMpdx and the new trade organization took the event over from there.

Since then, SearchFest has grown organically, both in size and credibility. As the caliber of speakers increased, so did the number of attendees.

“As we gained momentum, we were able to secure larger sponsors and reinvest in future events,” Kent explains. “Rand Fishkin of Moz fame was one of our first keynotes. It was also his very first conference keynote. We built on our success from there.”

Looking back, Kent remembers a major milestone … landing Danny Sullivan as keynote speaker at SearchFest.

“When we first formed SEMpdx, one of my personal goals was to get Danny to keynote at SearchFest,” Kent says. “He initially told me he had no reason to stop by Portland to speak. Only three years later, he was our keynote speaker. Since then, we’ve had other high profile brands and personalities speak, but Danny has always been my favorite.”

Another favorite speaker is Marty Weintraub, who cut his teeth as a conference speaker at SearchFest and managed to offend a handful of attendees with his irreverent style. Since then he has refined that style a bit, and it has become his trademark.

The magic of SearchFest is its ability to draw world-famous search marketers as presenters, while maintaining an intimate, inclusive feel. The event is run by the nonprofit group SEMpdx, and remains just a fraction of the cost of other national events.

This year, Kent is looking forward to a number of sessions, including “Using Video to Build Your Brand,” “Trending Visual with Instagram, Pinterest & Twitter,” “Big Ideas for Big (and Little) Data” and “Link Building.”

Don’t miss your chance to learn all of this and more at SearchFest this year! Tickets are going fast. Get yours now.