Portland Marketing Events: TMMPDX’s Top Marketing Events June 2013

| May 29, 2013

Get a head start this summerScreen Shot 2013-05-27 at 5.05.00 PM by keeping up with the latest digital marketing events around PDX. This June, get ‘schooled’ by the local marketing pros at Portland’s Digital Marketing Conference where you can join in on bootcamps for content marketing, optimizing social media efforts, digital experience strategy, and more! Save $50 off admission fees with our exclusive code “TMMDMC50“.

Do good, feel good, live good at Tech4Change. Join other marketers, designers, programmers, developers, and aid practitioners in helping to solve some of the world’s toughest issues through technology. TMMPDX.COM is proud to be a media sponsor for this event, so we’ll see you there! They are offering a special discount code for women entrepreneurs (code: women2) and students (code: STUDENT), so if these apply to YOU be sure to use the codes to save a few bucks during registration.

Get your pong on at PDX Tech & Pong! Sign up as a contestant with a measly $5 for the winner-take-all competition or simply be entertained by observation to see who wins the “Best of the Best” and “Best of the Worst” brackets.

Here are TMMPDX.COM’s picks for the top June Portland Marketing Events

1) Portland Digital Marketing Conference – Tuesday, June 18th  4:30 pm-9:45 pm at the The Portland Art Museum: 1219 SW Park Ave, Portland, OR and Wednesday, June 19th 7:30 am – 6:00 pm at University of Oregon White Stag Building, Old Town: 70 NW Couch St, Portland, OR. Register: $225- $600  (Save $50 with code “TMMDMC50”)

The Portland Digital Marketing Conference, PDXDMC, is a yearly conference for business professionals looking to add digital marketing to their business promotion activities or to enter digital marketing as a profession. A local focus and an international collection of speakers provide a broad overview to digital marketing practices, while digital marketing boot camp classes and small group presentations provide skill-building opportunities. The conference takes place over two days and includes nationally recognized keynotes and the fast-paced Ignite DMC learning experience. The 2013 Portland Digital Marketing Conference will kick off on June 18, and 19, following other conferences that focus on other aspects of the digital ecosystem.

View bootcamps. View schedule. View speakers.

2) 2013 Tech4Change –Friday, June 7th to Sunday June 9th at Mercy Corps Northwest: 43 SW Naito Pkwy Portland, OR. Register :  $10- $99.

Mercy Corps and Startup Weekend have partnered to create a first-of-its kind event focused on solving some of the world’s toughest problems through technology and entrepreneurship, measured by solutions formulated from the boldest of ideas.

Tech4Change will serve as a platform to encourage new ways to think about entrepreneurship in challenging environments around the globe. The 54-hour marathon event will be focused on developing tech tools for the greater good and creating viable social enterprises that can scale to address global needs.

The weekend will draw a diverse audience including software developers, graphics designers, programmers, entrepreneurs, marketers and aid practitioners. Housed within the walls of Mercy Corps world headquarters,participants are encouraged to present their own social enterprise ideas or be prepared to work on ideas selected by a panel of Mercy Corps team members.

Mercy Corps is a non-profit disaster relief and development organization with operations in over 40 countries. Its mission is to alleviate suffering, poverty and oppression by helping people build secure, productive and just communities. Mercy Corps strives to catalyze community-led and market-driven solutions to global poverty issues. Increasingly, Mercy Corps is employing technologies which have the potential to give millions of people new access to financial services and information, enabling them to grow businesses and improve their livelihoods, health and communities. Mercy Corps is also increasingly using startup technologies to streamline operations and meet compliance needs, freeing up human and financial resources to benefit those in need.

3) 2013 AMA MAX Awards – Thursday, June 13th from 6:00 pm – 10:00 pm at  The Nines Hotel 525 SW Morrison St, Portland, OR.  Register: $45

Mark your calendars for Thursday, June 13, which will be hailed as the biggest night in marketing in Portland!

We will be celebrating not only the best work in marketing from 2012, but also shining a light on the people and companies behind these star projects!

Come join us at The Nines Hotel in downtown Portland, for an evening of fantastic drinks, delicious appetizers, prestigious awards, and the best networking event of the year, all emceed by the city’s notorious drag queen, Poison Waters! Whether you’re up for an award, looking to network with the cream of the crop, could use some marketing inspiration, or are just looking for a wildly entertaining night, you’ll find it at the MAX Awards.

4) PSU’s Digital Marketing Certificate Series: Influencer Marketing –Thursday, June 6th 10:00 am – 4:00 pm at Portland State University Professional Development Center: 1515 Southwest 5th Avenue, Portland, OR. Register: $199

Do you know how to identify key social and digital influencers who are well-positioned to positively influence your target audiences? Utilizing relevant aggregators, a social media listening system and other marketplace intelligence, learn how to rank the top online influencers in key categories. We will also discuss key strategies to engage each influencer category and turn influencers into advocates for your organization.

What You Cover

  • How to create a social media thought leader and influencer index for your company

  • Strategies for organizing and sharing your key influencer lists

  • How to develop categories of influencers who can persuade a large audience to learn more about your offerings

  • Strategies to engage each influencer through thought leadership and outreach

5) Localized Mobile Marketing– Wednesday, June 12th from Noon – 1pm at  Formic Media Inc.: 300 NE Failing St. Portland, OR 97212.  Register: FREE

Mobile usage continues to grow at an exponential pace, with innovation coming at breakneck speeds. Smartphones account for 58% of the U.S. cell phone market share, and 50% of searches conducted on those smartphones have local intent.  This means that optimizing and engaging local customers proactively through mobile has become a necessity not a luxury. The Formic team will outline how all of this comes together: the growth of the mobile devices, best practices for optimizing your website for mobile, local & mobile advertising tactics, local-social opportunities and what’s on the horizon. Presentation will be followed by a Q&A with the Formic team.

The presentation will be an educational Lunch & Learn event from Noon to 1 p.m. at the Formic office.Food and beverages will be provided.

6) Smart Soccer is a Real Game Changer – Tuesday, June 11th from 6:00 pm at  Bridgeport Brewery: 1313 NW Marshall St. Portland, OR . Register: $20-$40

In the world of technology, innovation moves fast. When combined with sports, those great ideas can really speed up.

In 2012 Adidas, the sports equipment giant, in partnership with Major League Soccer (MLS), became the first company to incorporate live microanalysis technology to the soccer game. The adidas miCoach elite team system debuted at the MLS All Star game in Philadelphia. A tiny chip placed into the Adidas TECHFIT compression top captured live data such as speed, distance, field position, heart rate, and acceleration. The chip then beamed the data to base stations on the sideline allowing coaches and managers the ability to track and follow their players during the match. The Adidas miCoach elite team system was handed out to all MLS teams this season for training purposes. Combined with the miCoach SPEED_CELL which fits into many of their current soccer cleats, adidas continues to find ways to innovate and push soccer forward.

As Marketers we know that this kind of breakthrough can create limitless new ways for us to reach customers and provide new solutions. Next month Pashington Obeng, Adidas Soccer Brand Communications & Digital Marketing Manager, will discuss his company’s advances and the possibilities for the future.

7)  Write Tight(er) Workshop – Tuesday, June 11th from 10:00 am– 10:30 am.  ISITE Design: 2030 Northwest Pettygrove Street, Portland, OR. Register:

What “Conciseness” Means, Why It Makes More Business Sense Than Ever, and How to Achieve It

Do you think that you and the writers on your team already write concisely? Attend this session, and learn how to tighten your text even more. With translations costing around $0.25 per word per language and with small screens squeezing the “page,” this timeless skill has become more timely than ever. Marcia shares tips on how to transform flabby—costly—text into specimens of lean content.

Participants will learn

* How flabby writing hurts business

* Why “concise” does not equal “short”

* Why you don’t need a double-standard to write for small screens

* How to tighten and energize your writing

Things/materials to bring

Bring writing samples typical of your work other than proprietary or intellectual property samples—not necessarily your own. We intend to embarrass no one!

8) Oregon’s Day of Civic Hacking – Saturday, June 1st from 8:30 am– 8:30 pm at  Thetus Corporation: 34 NW 1st Street Third Floor, Portland, OR. Register: FREE

About

In the tradition of last year’s Vibrant Data Hackathon, Intel and Thetus are teaming up again for Oregon Day of Civic Hacking. As part of the National Day of Civic Hacking, the goal is to collaboratively, create, build and invent using publicly-released data, code and technology to solve challenges relevant to our neighborhood, our city, our state and our country.

Oregon is a state of amazing creative energy. This event will bring together developers, managers, designers and entrepreneurs of talent and vision to spend a day exploring the opportunities. It will be a day of learning, networking, teaming up and creating. At the end, teams will pitch their ideas and demos to a panel of judges. There will be food, drink and fun.

Getting Started

If you have an idea you want to form a team around, share it here at the Hackpad.

What is Civic Hacking?

“Civic hackers” as we think about it for the National Day of Civic Hacking are engineers, technologists, civil servants, scientists, designers, artists, educators, students, entrepreneurs – anybody – who is willing to collaborate with others to create, build, and invent open source solutions using publicly-released data, code and technology to solve challenges relevant to our neighborhoods, our cities, our states and our country.

9) PDX Tech+Pong Tournament –  Wednesday June 5th 6:15 pm at Altsource Inc: 2407 SE 10th Ave, Portland, OR. Register: FREE.

This is a pong tournament not to be missed!

Two Tournament Brackets:

1) The Best of the Best (for pongers who can smash, hit, and rock their way through a pong game).

2) The Best of the Worst (for rookie pongers who just want to have fun and the thought of “spinning a slice shot” seems like something having to do with a pizza parlor).

How it works:

A. You must be connected to the tech community in some way, shape, or form (developer, maketing, design, admin, tech student, consultant, etc).

B. You have a desire to be more involved in the Portland tech community.

C. You are willing to put in $5 in for a winner take all competition and fairly place yourself in the “Best of the Best” bracket or the “Best of the Worst” bracket.

Attending Options:

1) Interested in just drinking beer and watching? Cool! RSVP for this event so we get a headcount.

2) Want to compete? If so, please email Kevin Long at [masked] with the following info: A) Which of the two brackets you want to compete in, B) The name of the company you are representing and C) Your contact information for scheduling.

All – Please RSVP so we can get a head count.

10) Open Source Bridge 2013 – Tuesday, June 18th at 9:00 am – Friday, June  21st  at 5:30 pm at The Eliot Center:  1226 SW Salmon St., Portland, OR. Register: $99-$300

Open Source Bridge is a conference for developers working with open source technologies and for people interested in learning the open source way.

Open Source Bridge is not a typical technical conference:

  • It’s entirely volunteer-run, by developers, for developers.

  • Session tracks are technology agnostic; the conference content is based around shared community experiences and similarities between projects, not differences.

  • Proposals are public from the start, and we welcome community comments before our content team selects the featured talks.

  • A centrally-located hacker lounge is an integral part of the conference for code sprints, bug bashes, session deep dives, bouncing ideas, starting new projects or just mingling with other geeks.

As developers, we find ourselves in many roles; we are users, creators, and leaders. The Open Source Bridge team believes that our role as open source citizens informs our work whether we are conscious of it or not. Open Source Bridge is intended as a call to action to become better citizens, by sharing our knowledge with each other.

Open Source Bridge will take place June 18-21, 2013 in Portland, OR, with five tracks connecting people across projects, languages, and backgrounds to explore how we do our work and share why we participate in open source. The conference structure is designed to provide developers with an opportunity to learn from people they might not connect with at other events.

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http://www.tmmpdx.com/wp-content/uploads/2013/05/tech-change-150x150.jpg Wendy Hwang Digital MarketingInternet MarketingMarketing EventsTMMPDX ,

Get a head start this summerScreen Shot 2013-05-27 at 5.05.00 PM by keeping up with the latest digital marketing events around PDX. This June, get ‘schooled’ by the local marketing pros at Portland’s Digital Marketing Conference where you can join in on bootcamps for content marketing, optimizing social media efforts, digital experience strategy, and more! Save $50 off admission fees with our exclusive code “TMMDMC50“.

Do good, feel good, live good at Tech4Change. Join other marketers, designers, programmers, developers, and aid practitioners in helping to solve some of the world’s toughest issues through technology. TMMPDX.COM is proud to be a media sponsor for this event, so we’ll see you there! They are offering a special discount code for women entrepreneurs (code: women2) and students (code: STUDENT), so if these apply to YOU be sure to use the codes to save a few bucks during registration.

Get your pong on at PDX Tech & Pong! Sign up as a contestant with a measly $5 for the winner-take-all competition or simply be entertained by observation to see who wins the “Best of the Best” and “Best of the Worst” brackets.

Here are TMMPDX.COM’s picks for the top June Portland Marketing Events

1) Portland Digital Marketing Conference – Tuesday, June 18th  4:30 pm-9:45 pm at the The Portland Art Museum: 1219 SW Park Ave, Portland, OR and Wednesday, June 19th 7:30 am – 6:00 pm at University of Oregon White Stag Building, Old Town: 70 NW Couch St, Portland, OR. Register: $225- $600  (Save $50 with code “TMMDMC50”)

The Portland Digital Marketing Conference, PDXDMC, is a yearly conference for business professionals looking to add digital marketing to their business promotion activities or to enter digital marketing as a profession. A local focus and an international collection of speakers provide a broad overview to digital marketing practices, while digital marketing boot camp classes and small group presentations provide skill-building opportunities. The conference takes place over two days and includes nationally recognized keynotes and the fast-paced Ignite DMC learning experience. The 2013 Portland Digital Marketing Conference will kick off on June 18, and 19, following other conferences that focus on other aspects of the digital ecosystem.

View bootcamps. View schedule. View speakers.

2) 2013 Tech4Change –Friday, June 7th to Sunday June 9th at Mercy Corps Northwest: 43 SW Naito Pkwy Portland, OR. Register :  $10- $99.

Mercy Corps and Startup Weekend have partnered to create a first-of-its kind event focused on solving some of the world’s toughest problems through technology and entrepreneurship, measured by solutions formulated from the boldest of ideas.

Tech4Change will serve as a platform to encourage new ways to think about entrepreneurship in challenging environments around the globe. The 54-hour marathon event will be focused on developing tech tools for the greater good and creating viable social enterprises that can scale to address global needs.

The weekend will draw a diverse audience including software developers, graphics designers, programmers, entrepreneurs, marketers and aid practitioners. Housed within the walls of Mercy Corps world headquarters,participants are encouraged to present their own social enterprise ideas or be prepared to work on ideas selected by a panel of Mercy Corps team members.

Mercy Corps is a non-profit disaster relief and development organization with operations in over 40 countries. Its mission is to alleviate suffering, poverty and oppression by helping people build secure, productive and just communities. Mercy Corps strives to catalyze community-led and market-driven solutions to global poverty issues. Increasingly, Mercy Corps is employing technologies which have the potential to give millions of people new access to financial services and information, enabling them to grow businesses and improve their livelihoods, health and communities. Mercy Corps is also increasingly using startup technologies to streamline operations and meet compliance needs, freeing up human and financial resources to benefit those in need.

3) 2013 AMA MAX Awards – Thursday, June 13th from 6:00 pm – 10:00 pm at  The Nines Hotel 525 SW Morrison St, Portland, OR.  Register: $45

Mark your calendars for Thursday, June 13, which will be hailed as the biggest night in marketing in Portland!

We will be celebrating not only the best work in marketing from 2012, but also shining a light on the people and companies behind these star projects!

Come join us at The Nines Hotel in downtown Portland, for an evening of fantastic drinks, delicious appetizers, prestigious awards, and the best networking event of the year, all emceed by the city’s notorious drag queen, Poison Waters! Whether you’re up for an award, looking to network with the cream of the crop, could use some marketing inspiration, or are just looking for a wildly entertaining night, you’ll find it at the MAX Awards.

4) PSU’s Digital Marketing Certificate Series: Influencer Marketing –Thursday, June 6th 10:00 am – 4:00 pm at Portland State University Professional Development Center: 1515 Southwest 5th Avenue, Portland, OR. Register: $199

Do you know how to identify key social and digital influencers who are well-positioned to positively influence your target audiences? Utilizing relevant aggregators, a social media listening system and other marketplace intelligence, learn how to rank the top online influencers in key categories. We will also discuss key strategies to engage each influencer category and turn influencers into advocates for your organization.

What You Cover

  • How to create a social media thought leader and influencer index for your company

  • Strategies for organizing and sharing your key influencer lists

  • How to develop categories of influencers who can persuade a large audience to learn more about your offerings

  • Strategies to engage each influencer through thought leadership and outreach

5) Localized Mobile Marketing– Wednesday, June 12th from Noon – 1pm at  Formic Media Inc.: 300 NE Failing St. Portland, OR 97212.  Register: FREE

Mobile usage continues to grow at an exponential pace, with innovation coming at breakneck speeds. Smartphones account for 58% of the U.S. cell phone market share, and 50% of searches conducted on those smartphones have local intent.  This means that optimizing and engaging local customers proactively through mobile has become a necessity not a luxury. The Formic team will outline how all of this comes together: the growth of the mobile devices, best practices for optimizing your website for mobile, local & mobile advertising tactics, local-social opportunities and what’s on the horizon. Presentation will be followed by a Q&A with the Formic team.

The presentation will be an educational Lunch & Learn event from Noon to 1 p.m. at the Formic office.Food and beverages will be provided.

6) Smart Soccer is a Real Game Changer – Tuesday, June 11th from 6:00 pm at  Bridgeport Brewery: 1313 NW Marshall St. Portland, OR . Register: $20-$40

In the world of technology, innovation moves fast. When combined with sports, those great ideas can really speed up.

In 2012 Adidas, the sports equipment giant, in partnership with Major League Soccer (MLS), became the first company to incorporate live microanalysis technology to the soccer game. The adidas miCoach elite team system debuted at the MLS All Star game in Philadelphia. A tiny chip placed into the Adidas TECHFIT compression top captured live data such as speed, distance, field position, heart rate, and acceleration. The chip then beamed the data to base stations on the sideline allowing coaches and managers the ability to track and follow their players during the match. The Adidas miCoach elite team system was handed out to all MLS teams this season for training purposes. Combined with the miCoach SPEED_CELL which fits into many of their current soccer cleats, adidas continues to find ways to innovate and push soccer forward.

As Marketers we know that this kind of breakthrough can create limitless new ways for us to reach customers and provide new solutions. Next month Pashington Obeng, Adidas Soccer Brand Communications & Digital Marketing Manager, will discuss his company’s advances and the possibilities for the future.

7)  Write Tight(er) Workshop – Tuesday, June 11th from 10:00 am– 10:30 am.  ISITE Design: 2030 Northwest Pettygrove Street, Portland, OR. Register:

What “Conciseness” Means, Why It Makes More Business Sense Than Ever, and How to Achieve It

Do you think that you and the writers on your team already write concisely? Attend this session, and learn how to tighten your text even more. With translations costing around $0.25 per word per language and with small screens squeezing the “page,” this timeless skill has become more timely than ever. Marcia shares tips on how to transform flabby—costly—text into specimens of lean content.

Participants will learn

* How flabby writing hurts business

* Why “concise” does not equal “short”

* Why you don’t need a double-standard to write for small screens

* How to tighten and energize your writing

Things/materials to bring

Bring writing samples typical of your work other than proprietary or intellectual property samples—not necessarily your own. We intend to embarrass no one!

8) Oregon’s Day of Civic Hacking – Saturday, June 1st from 8:30 am– 8:30 pm at  Thetus Corporation: 34 NW 1st Street Third Floor, Portland, OR. Register: FREE

About

In the tradition of last year’s Vibrant Data Hackathon, Intel and Thetus are teaming up again for Oregon Day of Civic Hacking. As part of the National Day of Civic Hacking, the goal is to collaboratively, create, build and invent using publicly-released data, code and technology to solve challenges relevant to our neighborhood, our city, our state and our country.

Oregon is a state of amazing creative energy. This event will bring together developers, managers, designers and entrepreneurs of talent and vision to spend a day exploring the opportunities. It will be a day of learning, networking, teaming up and creating. At the end, teams will pitch their ideas and demos to a panel of judges. There will be food, drink and fun.

Getting Started

If you have an idea you want to form a team around, share it here at the Hackpad.

What is Civic Hacking?

“Civic hackers” as we think about it for the National Day of Civic Hacking are engineers, technologists, civil servants, scientists, designers, artists, educators, students, entrepreneurs – anybody – who is willing to collaborate with others to create, build, and invent open source solutions using publicly-released data, code and technology to solve challenges relevant to our neighborhoods, our cities, our states and our country.

9) PDX Tech+Pong Tournament –  Wednesday June 5th 6:15 pm at Altsource Inc: 2407 SE 10th Ave, Portland, OR. Register: FREE.

This is a pong tournament not to be missed!

Two Tournament Brackets:

1) The Best of the Best (for pongers who can smash, hit, and rock their way through a pong game).

2) The Best of the Worst (for rookie pongers who just want to have fun and the thought of “spinning a slice shot” seems like something having to do with a pizza parlor).

How it works:

A. You must be connected to the tech community in some way, shape, or form (developer, maketing, design, admin, tech student, consultant, etc).

B. You have a desire to be more involved in the Portland tech community.

C. You are willing to put in $5 in for a winner take all competition and fairly place yourself in the “Best of the Best” bracket or the “Best of the Worst” bracket.

Attending Options:

1) Interested in just drinking beer and watching? Cool! RSVP for this event so we get a headcount.

2) Want to compete? If so, please email Kevin Long at [masked] with the following info: A) Which of the two brackets you want to compete in, B) The name of the company you are representing and C) Your contact information for scheduling.

All – Please RSVP so we can get a head count.

10) Open Source Bridge 2013 – Tuesday, June 18th at 9:00 am – Friday, June  21st  at 5:30 pm at The Eliot Center:  1226 SW Salmon St., Portland, OR. Register: $99-$300

Open Source Bridge is a conference for developers working with open source technologies and for people interested in learning the open source way.

Open Source Bridge is not a typical technical conference:

  • It’s entirely volunteer-run, by developers, for developers.

  • Session tracks are technology agnostic; the conference content is based around shared community experiences and similarities between projects, not differences.

  • Proposals are public from the start, and we welcome community comments before our content team selects the featured talks.

  • A centrally-located hacker lounge is an integral part of the conference for code sprints, bug bashes, session deep dives, bouncing ideas, starting new projects or just mingling with other geeks.

As developers, we find ourselves in many roles; we are users, creators, and leaders. The Open Source Bridge team believes that our role as open source citizens informs our work whether we are conscious of it or not. Open Source Bridge is intended as a call to action to become better citizens, by sharing our knowledge with each other.

Open Source Bridge will take place June 18-21, 2013 in Portland, OR, with five tracks connecting people across projects, languages, and backgrounds to explore how we do our work and share why we participate in open source. The conference structure is designed to provide developers with an opportunity to learn from people they might not connect with at other events.