Portland Marketing Events: TMMPDX’s Top Marketing Events September 2013

| August 26, 2013

techThis month we're pleased to partner with TechfestNW taking place September 6th – 8th in Portland, OR.  September also features events for foodies. Mike Thelin will give a seminar on event based marketing at Feast Portland: Turning up the Heat on Culinary Portland and professionals can network over delicious cheese while sipping on some of Oregon's best vino at our very own TMM Tuesday Happy Hour.

Here are TMMPDX.COM's picks for the top Portland Marketing Events in September

1)TechfestNW  – Friday September 6th – Sunday September 8th at the Oregon Museum of Science and Industry, Portland, OR. Register: $325

TFNW is the little sister to MusicfestNW, the towering music festival (34,000 attendees), that has taken over the city of Portland for five days each year since 1995. In 2012, we added three days of tech programming, to honor and explore the technology, startups, and design culture that make Portland a digital hub.

Curated by Rick Turoczy, founder of PIE, (The Portland Incubator Experiment) and author of tech
blog Silicon Florist, our panel-driven event and parties were a perfect complement to MFNW. It’s the reason why Fortune Magazine was good enough to say of us: “Tech may have found its next SXSW.” This year we are back with even bigger plans. TechFestNW takes over the Oregon Museum of Science and Industry Sept 6-8. In 2013, we will host two dynamic streams of speaker programming, an exhibit showcasing the story of crowdfunding, an aerial drone competition, a startup crawl of local up and comers, and even more parties.

2) Basics of Paid Search on Google AdWords  – Wednesday, September 11th from 6:00 pm – 8:00 pm at  MercyCorps Northwest 43 SW Naito Parkwar, Portland, OR.  Register: $20

Interested in advertising your business on Google, but don't know where to start? Join Anna Hutson of Formic Media, Inc. to discover more about the basics of paid search advertising, including: what the advertising interface looks like, key metrics to measure your success on, and how to target the correct keywords. This presentation will also include tips on how to correctly structure your account, bidding strategies, enhanced campaigns and ad text best practices. Come learn the basics of paid search advertising and how you can effectively advertise your small business on a limited budget with precise targeting methods. You will leave this seminar with have enough information to start running your own paid search campaign. Presentation will be followed by Q&A.

Anna Hutson has been with Formic Media since the company’s inception, driving the strategy and execution of search engine optimization (SEO), pay-per-click (PPC) and social media marketing initiatives for clients such as Barre3, Beaverton Toyota, Continental Van Lines, Prometheus Real Estate Group, and Teva®. Leveraging her attention to detail and desire to provide top-notch client service, Anna is responsible for the overall growth, strategy and retention of client accounts, the evolution and development of services, and internal marketing to help drive company growth. In addition to being a speaker and instructor at seminars such as Clark College Corporate Education and the Software Association of Oregon (SAO), Anna also regularly contributes to Formic’s blog, monthly Seminar Series and has been published in industry publications such as iMedia Connection, Business2Communty and MarketingSherpa. Also active in the community, Hutson serves on the Board of Directors for the Cascade Academy Foundation (CAF), as well as the Associate Board for SMART (Start Making a Reader Today). Anna’s background includes developing and executing integrated marketing campaigns using traditional media for clients at Datamark, Inc., a direct response, lead acquisition management agency in Spokane, Washington; where she also earned her Bachelor of Arts degree in Public Relations from Gonzaga University and is a proud “Zag for life.”

3) Social Media & the AdContrarian –Thursday, September 19th 4:00 pm – 6:00 pm at TBA

Portland, OR. Register: $30-$45

Join PAF for the second installment in our media series. Is social media the answer to every client’s questions? Maybe, maybe not. Our speakers have opposing viewpoints on the effectiveness of social media vs. traditional media. 

Feeding the fire will be the AdContrarian, Bob Hoffman. Bob is a best-selling author (check out Amazon’s #1 selling: 101 Contrarian Ideas About Advertising), partner and founding member of Type A, a consultancy to agencies and marketers    His blog, The Ad Contrarian, has been named one of the world’s most influential advertising and marketing blogs by Business Insider.  

“Bob Hoffman is a funny guy in the tough as balls New York City tradition”.            -David Burn, AdPulp

Bob will go head-to-head with Portland’s Dave Allen. Dave is Director Interactive Strategy, at NORTH and so sure of social media’s virtues and benefits he’s established a site to feature a collection of essays and articles on the subject (www.iamdaveallen.com).    In one of his essays Dave tackles “nodes of a global civilization made up of many different peoples.” Wow, that’s heady stuff for an industry that just wants you to buy more…of everything.

Interesting debate?  You Bet.  We're going the full 12-rounds and nothing will be held back! Moderating these two outspoken voices is Peter Levitan, www.nerds.comWant a voice in the debate or simply to be totally entertained?  Register Now to join us!

4) Formic Media Seminar: Who Gives a Brand?– Wednesday, September 11th from Noon – 1pm at  Formic Media Inc.: 300 NE Failing St. Portland, OR 97212.  Register: FREE

In our still lean economy, do people remain reluctant to spend money on your product or service? Understanding your brand and communicating it effectively is vital to getting clients to open their pocket-books! Join Alicia Nagel, founder of Alicia Nagel Creative in this talk to discover how becoming more aware of your brand can help you build strong relationships with your customers. Attendees will leave with a better understanding of their target audience, brand personality, brand “touch points,” and how to incorporate a brand story into your elevator pitch. Presentation will be followed by a brief Q&A. The presentation will be an educational Lunch & Learn event from Noon to 1 p.m. at the Formic office. Food and beverages will be provided. 
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5) Feast Portland: Turning up the Heat on Culinary Portland – Thursday, September 10th from 11:30 am – 1:00pm at  Bridgeport Brewery: 1313 NW Marshall St. Portland, OR . Register: $20-$40

Feast Portland co-founder Mike Thelin conceives, creates, and consults for food-related projects nationally. You eat, he’ll do the talking. Thelin will share his secret sauce for getting the word out and getting consumers in.

Topics will include:

– Why Food Matters

– What is really driving Oregon’s food reputation

– How event based marketing solves more than just a marketing goal

6)  Communication Skills for Success in Challenging Situations: How to Command a Room and Deal with Conflict – Tuesday, September 10th from 12:00 pm– 1:00 pm.  Alexis Restaurant: 215 W Burnside St., Portland, OR. Register: $30-$40

All leaders need to be able to be heard, at a deep level, to be influential. And they must be able to react to conflict in ways that keeps people’s minds open to resolution. Doing these things the “alpha male” way—heavy handed and loud—just doesn’t work today . . . and is disastrous for women.  What does work? And how can you apply it?

Join the conversation to explore models and tips that work well for women to communicate for impact, facilitated by Jeannie Coyle, Managing Partner of Talent Savvy Manager, LLC and co-author of Make Talent Your Business.  

You will:

  • Explore highlights of recent research on what works and does not work for women in gaining influence.
  • Learn and try out an all purpose model for dealing with conflict that keeps people engaged in solving problems versus stuck in positions.
  • Practice tips for commanding attention both the “quiet and louder” way. 

This will be a highly interactive discussion with opportunities for comparing experiences and adapting new strategies and actions.

Jeannie’s bio: 

Jeannie Coyle is known for her leadership in inspiring and helping managers to develop people from experience while getting results—a powerful formula that brings together development and performance to fuel company growth. She is Managing Partner of Talent Savvy Manager, LLC and co-author of Make Talent Your Business: How Exceptional Managers Develop People While Getting Results.  She has over 30 years of talent management experience working with executives and HR leaders to develop people and organizations to implement strategy.

Before becoming a consultant in 1986, Jeannie held several C-suite HR leadership roles.  As Senior Vice President of HR, American Express, she co-designed and co-led (with her manager, Lou Gerstner) the launch of the groundbreaking talent management/succession planning system, one that endures 30 plus years later. 

7) Portland Code Camp 2013 – Saturday, September 7st from 8:00 am– 8:00 pm at  Mittleman Jewish Community Center: 6651 SW Capitol HWY,, Portland, OR. Register: FREE

Portland Code Camp brings regional software development professionals together for the opportunity to immerse themselves in seminars, presentations, group exploration, and networking. Participants will be able to engage in their preferred technology, as well as to sample other options, with a focus on extending information exchange and enhancing the cross pollination of ideas.

8) Stop Sucking at your Job Search, in 30 Days or Less –  Wednesday September 18th 5:30 pm at TBD, Portland, OR. Register: FREE.

This is the next in the pdxMindShare networking events where we get to hear from career coach/resume writer and recruiter Jenny Foss, who is best known for her career blog JobJenny.com and the Ridiculously Awesome Resume Kit.

Learn how to construct and execute a job search strategy that actually works. Figure out the common mistakes job seekers make (possibly you), and replace these methods with ones that will work better, and faster. 

This is an event not to miss with the opportunity to network and get tips from one of the best in the area on how to present yourself better. Networking portion to follow promptly after the workshop.

More information to come such as location. Mark your calendars now!

9) Mac's List Community Meets – Thursday, September 19th at 5:30 pm – 7:00 pm at Lucky Labrador (SE Hawthorne Location): 915 SE Hawthorne Blvd, Portland, OR. Register: $10

We're holding our first ever Mac's List event because we want to meet you, our readers, connect you with other interesting, talented Oregonians, and hear how we can serve you all better. Come meet the Mac's List team, make new connections, and have some fun! Tickets include a free drink. Space is limited to 60 guests so register today! We look forward to meeting you then! Cheers, The Mac's List Team

10) TMM Tuesday Happy Hour – Tuesday September 24th at 5:30pm – 8:00pm at The Nines hotel. FREE but please RSVP through our Google+ event listing.

Join TMMPDX.COM for drinks, networking and a celebration of the digital marketing community.

We meet monthly, the final TMM Tuesday of every month, in THE LIBRARY space off the lobby at The Nines hotel in downtown Portland. Feel free to share this even with anyone who may be interested in learning more about Thoroughly Modern Marketing!

 

 

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techThis month we're pleased to partner with TechfestNW taking place September 6th – 8th in Portland, OR.  September also features events for foodies. Mike Thelin will give a seminar on event based marketing at Feast Portland: Turning up the Heat on Culinary Portland and professionals can network over delicious cheese while sipping on some of Oregon's best vino at our very own TMM Tuesday Happy Hour.

Here are TMMPDX.COM's picks for the top Portland Marketing Events in September

1)TechfestNW  – Friday September 6th – Sunday September 8th at the Oregon Museum of Science and Industry, Portland, OR. Register: $325

TFNW is the little sister to MusicfestNW, the towering music festival (34,000 attendees), that has taken over the city of Portland for five days each year since 1995. In 2012, we added three days of tech programming, to honor and explore the technology, startups, and design culture that make Portland a digital hub.

Curated by Rick Turoczy, founder of PIE, (The Portland Incubator Experiment) and author of tech
blog Silicon Florist, our panel-driven event and parties were a perfect complement to MFNW. It’s the reason why Fortune Magazine was good enough to say of us: “Tech may have found its next SXSW.” This year we are back with even bigger plans. TechFestNW takes over the Oregon Museum of Science and Industry Sept 6-8. In 2013, we will host two dynamic streams of speaker programming, an exhibit showcasing the story of crowdfunding, an aerial drone competition, a startup crawl of local up and comers, and even more parties.

2) Basics of Paid Search on Google AdWords  – Wednesday, September 11th from 6:00 pm – 8:00 pm at  MercyCorps Northwest 43 SW Naito Parkwar, Portland, OR.  Register: $20

Interested in advertising your business on Google, but don't know where to start? Join Anna Hutson of Formic Media, Inc. to discover more about the basics of paid search advertising, including: what the advertising interface looks like, key metrics to measure your success on, and how to target the correct keywords. This presentation will also include tips on how to correctly structure your account, bidding strategies, enhanced campaigns and ad text best practices. Come learn the basics of paid search advertising and how you can effectively advertise your small business on a limited budget with precise targeting methods. You will leave this seminar with have enough information to start running your own paid search campaign. Presentation will be followed by Q&A.

Anna Hutson has been with Formic Media since the company’s inception, driving the strategy and execution of search engine optimization (SEO), pay-per-click (PPC) and social media marketing initiatives for clients such as Barre3, Beaverton Toyota, Continental Van Lines, Prometheus Real Estate Group, and Teva®. Leveraging her attention to detail and desire to provide top-notch client service, Anna is responsible for the overall growth, strategy and retention of client accounts, the evolution and development of services, and internal marketing to help drive company growth. In addition to being a speaker and instructor at seminars such as Clark College Corporate Education and the Software Association of Oregon (SAO), Anna also regularly contributes to Formic’s blog, monthly Seminar Series and has been published in industry publications such as iMedia Connection, Business2Communty and MarketingSherpa. Also active in the community, Hutson serves on the Board of Directors for the Cascade Academy Foundation (CAF), as well as the Associate Board for SMART (Start Making a Reader Today). Anna’s background includes developing and executing integrated marketing campaigns using traditional media for clients at Datamark, Inc., a direct response, lead acquisition management agency in Spokane, Washington; where she also earned her Bachelor of Arts degree in Public Relations from Gonzaga University and is a proud “Zag for life.”

3) Social Media & the AdContrarian –Thursday, September 19th 4:00 pm – 6:00 pm at TBA

Portland, OR. Register: $30-$45

Join PAF for the second installment in our media series. Is social media the answer to every client’s questions? Maybe, maybe not. Our speakers have opposing viewpoints on the effectiveness of social media vs. traditional media. 

Feeding the fire will be the AdContrarian, Bob Hoffman. Bob is a best-selling author (check out Amazon’s #1 selling: 101 Contrarian Ideas About Advertising), partner and founding member of Type A, a consultancy to agencies and marketers    His blog, The Ad Contrarian, has been named one of the world’s most influential advertising and marketing blogs by Business Insider.  

“Bob Hoffman is a funny guy in the tough as balls New York City tradition”.            -David Burn, AdPulp

Bob will go head-to-head with Portland’s Dave Allen. Dave is Director Interactive Strategy, at NORTH and so sure of social media’s virtues and benefits he’s established a site to feature a collection of essays and articles on the subject (www.iamdaveallen.com).    In one of his essays Dave tackles “nodes of a global civilization made up of many different peoples.” Wow, that’s heady stuff for an industry that just wants you to buy more…of everything.

Interesting debate?  You Bet.  We're going the full 12-rounds and nothing will be held back! Moderating these two outspoken voices is Peter Levitan, www.nerds.comWant a voice in the debate or simply to be totally entertained?  Register Now to join us!

4) Formic Media Seminar: Who Gives a Brand?– Wednesday, September 11th from Noon – 1pm at  Formic Media Inc.: 300 NE Failing St. Portland, OR 97212.  Register: FREE

In our still lean economy, do people remain reluctant to spend money on your product or service? Understanding your brand and communicating it effectively is vital to getting clients to open their pocket-books! Join Alicia Nagel, founder of Alicia Nagel Creative in this talk to discover how becoming more aware of your brand can help you build strong relationships with your customers. Attendees will leave with a better understanding of their target audience, brand personality, brand “touch points,” and how to incorporate a brand story into your elevator pitch. Presentation will be followed by a brief Q&A. The presentation will be an educational Lunch & Learn event from Noon to 1 p.m. at the Formic office. Food and beverages will be provided. 
cheap oem software download
5) Feast Portland: Turning up the Heat on Culinary Portland – Thursday, September 10th from 11:30 am – 1:00pm at  Bridgeport Brewery: 1313 NW Marshall St. Portland, OR . Register: $20-$40

Feast Portland co-founder Mike Thelin conceives, creates, and consults for food-related projects nationally. You eat, he’ll do the talking. Thelin will share his secret sauce for getting the word out and getting consumers in.

Topics will include:

– Why Food Matters

– What is really driving Oregon’s food reputation

– How event based marketing solves more than just a marketing goal

6)  Communication Skills for Success in Challenging Situations: How to Command a Room and Deal with Conflict – Tuesday, September 10th from 12:00 pm– 1:00 pm.  Alexis Restaurant: 215 W Burnside St., Portland, OR. Register: $30-$40

All leaders need to be able to be heard, at a deep level, to be influential. And they must be able to react to conflict in ways that keeps people’s minds open to resolution. Doing these things the “alpha male” way—heavy handed and loud—just doesn’t work today . . . and is disastrous for women.  What does work? And how can you apply it?

Join the conversation to explore models and tips that work well for women to communicate for impact, facilitated by Jeannie Coyle, Managing Partner of Talent Savvy Manager, LLC and co-author of Make Talent Your Business.  

You will:

  • Explore highlights of recent research on what works and does not work for women in gaining influence.
  • Learn and try out an all purpose model for dealing with conflict that keeps people engaged in solving problems versus stuck in positions.
  • Practice tips for commanding attention both the “quiet and louder” way. 

This will be a highly interactive discussion with opportunities for comparing experiences and adapting new strategies and actions.

Jeannie’s bio: 

Jeannie Coyle is known for her leadership in inspiring and helping managers to develop people from experience while getting results—a powerful formula that brings together development and performance to fuel company growth. She is Managing Partner of Talent Savvy Manager, LLC and co-author of Make Talent Your Business: How Exceptional Managers Develop People While Getting Results.  She has over 30 years of talent management experience working with executives and HR leaders to develop people and organizations to implement strategy.

Before becoming a consultant in 1986, Jeannie held several C-suite HR leadership roles.  As Senior Vice President of HR, American Express, she co-designed and co-led (with her manager, Lou Gerstner) the launch of the groundbreaking talent management/succession planning system, one that endures 30 plus years later. 

7) Portland Code Camp 2013 – Saturday, September 7st from 8:00 am– 8:00 pm at  Mittleman Jewish Community Center: 6651 SW Capitol HWY,, Portland, OR. Register: FREE

Portland Code Camp brings regional software development professionals together for the opportunity to immerse themselves in seminars, presentations, group exploration, and networking. Participants will be able to engage in their preferred technology, as well as to sample other options, with a focus on extending information exchange and enhancing the cross pollination of ideas.

8) Stop Sucking at your Job Search, in 30 Days or Less –  Wednesday September 18th 5:30 pm at TBD, Portland, OR. Register: FREE.

This is the next in the pdxMindShare networking events where we get to hear from career coach/resume writer and recruiter Jenny Foss, who is best known for her career blog JobJenny.com and the Ridiculously Awesome Resume Kit.

Learn how to construct and execute a job search strategy that actually works. Figure out the common mistakes job seekers make (possibly you), and replace these methods with ones that will work better, and faster. 

This is an event not to miss with the opportunity to network and get tips from one of the best in the area on how to present yourself better. Networking portion to follow promptly after the workshop.

More information to come such as location. Mark your calendars now!

9) Mac's List Community Meets – Thursday, September 19th at 5:30 pm – 7:00 pm at Lucky Labrador (SE Hawthorne Location): 915 SE Hawthorne Blvd, Portland, OR. Register: $10

We're holding our first ever Mac's List event because we want to meet you, our readers, connect you with other interesting, talented Oregonians, and hear how we can serve you all better. Come meet the Mac's List team, make new connections, and have some fun! Tickets include a free drink. Space is limited to 60 guests so register today! We look forward to meeting you then! Cheers, The Mac's List Team

10) TMM Tuesday Happy Hour – Tuesday September 24th at 5:30pm – 8:00pm at The Nines hotel. FREE but please RSVP through our Google+ event listing.

Join TMMPDX.COM for drinks, networking and a celebration of the digital marketing community.

We meet monthly, the final TMM Tuesday of every month, in THE LIBRARY space off the lobby at The Nines hotel in downtown Portland. Feel free to share this even with anyone who may be interested in learning more about Thoroughly Modern Marketing!

 

 

765qwerty765