Tag: modern marketing

Marketers Need To Be Story Architects

| December 19, 2012 | 0 Comments
Marketers Need To Be Story Architects

There’s been much discussion lately about the importance of storytelling in good marketing and how we marketers need to embrace it; however, not much has been written about how to properly architect a story for maximum impact. Admittedly, I’m a recovering English major who spent much of my academic life trying to master the short […]

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Elizabeth Brigham Content MarketingRecruit 101Special Agent IntermediateVeteran Advanced ,,,,,,

There’s been much discussion lately about the importance of storytelling in good marketing and how we marketers need to embrace it; however, not much has been written about how to properly architect a story for maximum impact. Admittedly, I’m a recovering English major who spent much of my academic life trying to master the short […]

Top 5 Ways to Build Buzz with Pinterest

| February 20, 2012 | 1 Comment
Top 5 Ways to Build Buzz with Pinterest

Top 5 Ways to Build Buzz with Pinterest By Anita Loomba, Guest Contributor The online pin board, Pinterest, that has been making waves this past year, is no longer just for individuals who pin what they love in home, weddings, recipes, etc. It has become a hub of consumer generated content that encompasses fashion, photo […]

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Amanda Bernard Digital Marketing Guest PostsPinterest ,,,,,,,,

Top 5 Ways to Build Buzz with Pinterest By Anita Loomba, Guest Contributor The online pin board, Pinterest, that has been making waves this past year, is no longer just for individuals who pin what they love in home, weddings, recipes, etc. It has become a hub of consumer generated content that encompasses fashion, photo […]

Modern Marketing Tips: How and When to Leverage Consumer Engagement Opportunities

| October 13, 2011 | 0 Comments
Modern Marketing Tips: How and When to Leverage Consumer Engagement Opportunities

Sundeep Kapur of Email Yogi was kind enough to share his article on identifying and leveraging customer engagement opportunities with TMMPDX.COM. There are endless opportunities to gather customer insight, feedback and strengthen relationships with your consumers. Businesses need to take advantage of these opportunities to engage the consumer in a dialogue. Here are a few […]

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Amanda Bernard Digital Marketing Guest PostsTMMPDX Sponsors ,,,,

Sundeep Kapur of Email Yogi was kind enough to share his article on identifying and leveraging customer engagement opportunities with TMMPDX.COM. There are endless opportunities to gather customer insight, feedback and strengthen relationships with your consumers. Businesses need to take advantage of these opportunities to engage the consumer in a dialogue. Here are a few […]

Online Marketing: What Fine Artists Can Learn from Musicians and Writers

| February 18, 2011 | 2 Comments
Online Marketing: What Fine Artists Can Learn from Musicians and Writers

By Cory Huff, TMM guest blogger One of the most profound things about the Internet is how it has disrupted the way that people communicate. These profound changes are readily apparent in business, where the music and publishing industries have been turned on their respective ears. iTunes controls more than 26% of US music sales. […]

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admin Internet MarketingTMMPDX ,,,

By Cory Huff, TMM guest blogger One of the most profound things about the Internet is how it has disrupted the way that people communicate. These profound changes are readily apparent in business, where the music and publishing industries have been turned on their respective ears. iTunes controls more than 26% of US music sales. […]

Online Marketing For Artists: TMMPDX.COM Q&A With Cory Huff, Social Media Marketing Consultant

| December 21, 2010 | 6 Comments
Online Marketing For Artists: TMMPDX.COM Q&A With Cory Huff, Social Media Marketing Consultant

With the increasing popularity of digital music downloads, the music industry has been living a digital revolution out-loud for years. Perhaps on a quieter stage, the Art world has also been experiencing a similar digital shift. Cory Huff, social media marketing consultant and creative mind behind TheAbundantArtist.com, took some time out to share his insights […]

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Amanda Bernard TMMPDX Portland Marketing Innovators ,,,,,,

With the increasing popularity of digital music downloads, the music industry has been living a digital revolution out-loud for years. Perhaps on a quieter stage, the Art world has also been experiencing a similar digital shift. Cory Huff, social media marketing consultant and creative mind behind TheAbundantArtist.com, took some time out to share his insights […]

Social for Search: How to Fail

| July 1, 2010 | 1 Comment
Social for Search: How to Fail

You’ve heard of the term “Social for Search,” right? The idea is that your social media marketing efforts can be used to improve search engine rankings for your properties. How?

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‘Old School’ Marketing: Is Print Dead? Deciding The Fate Of Print Advertising In The Current Recession

| March 24, 2009 | 4 Comments
‘Old School’ Marketing: Is Print Dead?  Deciding The Fate Of Print Advertising In The Current Recession

by Amanda Bernard Print publishers have major challenges that lie ahead.  These include how to best adapt to digital distribution while finding the best ways to monetize and combating the increasing costs of paper and fuel; publicizing “green printing” methods to counterbalance greater consumer awareness of environmental impact, and proving to print advertisers that they […]

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admin 'Old School' Marketing ,,,,,,,,,,,,

by Amanda Bernard Print publishers have major challenges that lie ahead.  These include how to best adapt to digital distribution while finding the best ways to monetize and combating the increasing costs of paper and fuel; publicizing “green printing” methods to counterbalance greater consumer awareness of environmental impact, and proving to print advertisers that they […]

Ask TMM: TMMPDX.COM’s Angels Tackle Their First Assignment

| February 23, 2009 | 2 Comments
Ask TMM: TMMPDX.COM’s Angels Tackle Their First Assignment

The Thoroughly Modern Marketing angels are on their first case. After reviewing several difficult questions, the girls decided to give this desperate business owner in NW Portland some timely advice. Suffering from the downturn in the US economy, this Portland resident had this to ask of the marketing angels: I have owned a small designer […]

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admin Ask TMM ,,,,,,,,,,,,,,,,,,,

The Thoroughly Modern Marketing angels are on their first case. After reviewing several difficult questions, the girls decided to give this desperate business owner in NW Portland some timely advice. Suffering from the downturn in the US economy, this Portland resident had this to ask of the marketing angels: I have owned a small designer […]