Tag: social analytics

Breadth vs. Depth: Differing Approaches to Social Media Tools

| July 24, 2013 | 1 Comment
Breadth vs. Depth: Differing Approaches to Social Media Tools

Every time I open my email or login to Twitter, I come across yet another social media tool.  Things are so confusing that technology research firms like Gartner Group are launching digital marketing research programs.  Gartner recently produced an infographic based on transit map imagery to the digital marketing tool landscape: It’s all crystal clear […]

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Every time I open my email or login to Twitter, I come across yet another social media tool.  Things are so confusing that technology research firms like Gartner Group are launching digital marketing research programs.  Gartner recently produced an infographic based on transit map imagery to the digital marketing tool landscape: It’s all crystal clear […]