Tag: Sales Marketing

Social Media Forces the End of “Buy Now” Marketing: How to creatively sell your product without the pushy sales pitch

Andrew Grossman | March 20, 2013 | 0 Comments

When Sales and Marketing teams have too much crossover (i.e. being the same person), we sometimes get into trouble with sales goals influencing marketing messaging in a gross way. To further illustrate my point, I’ll give you a quick example. Situation: sales are down and as always, we want them up. Manifests itself in this […]

Social Media Forces the End of “Buy Now” Marketing: How to creatively sell your product without the pushy sales pitch

Andrew Grossman Event Marketing,featured,How to market a product,Marketing Strategy,Sales Marketing,slider,social media,social media marketing

Andrew Grossman Andrew Grossman andrewgrossman@pathosnow.com Contributor Andrew Grossman is a freelance social media and communications specialist in Portland, OR. Also, a board member for Social Media Club PDX. Just two years into college, Andrew started a business of his own, Pathos Digital Marketing. With it, he quickly took on small business clients and has since grown to work with notable local non-profits and Oregon's largest corporate utility, Portland General Electric. Andrew prides himself on professionalism, dedication to his craft, and an unmatched thirst for knowledge -- reinforcing his self-proclaimed title, "biggest social media geek in Portland, OR." Thoroughly Modern Marketing